Established since 2011, the Beast is a unique Online-Offline lifestyle retail concept dedicated to upper and middle class Chinese
consumers. Originally launched as a new age flower shop, the Beast has since grown into a creative house of lifestyle and
sophistication with massive social media status on a national level. The Beast enables Chinese modern consumers to experience
qualitative brands from all over the world through 24 stores in 11 cities, several e-shops, and the APP. Our products offer is
selected with the highest care and gathers home decoration, fragrances & scents, floral compositions, fashion accessories,
cosmetics, tableware and delicatessen. Free spirited and audacious, the Beast is also an original trademark whereby aesthetics
and details are central. Delivering exceptional quality in both product experience and consumer exploration on our platforms, the
Beast has become a trendsetting platform in China.